Welcome to Saudi Arabia

A land of heritage, hospitality and discovery

This guide is designed to help you make the most of your stay by highlighting local customs and cultural values. Embrace the warmth of Saudi hospitality as you explore vibrant cities, ancient sites and breathtaking landscapes.

What to Expect in Saudi Arabia

Experience warm hospitality, rich traditions, and modern innovation. The Kingdom blends ancient heritage with cutting-edge development. Expect excellent infrastructure, world-class dining, and genuine warmth from locals who take pride in sharing their culture.

Dress Code & Etiquette

For UN-T GA26 official sessions, business formal attire is required. For cultural excursions and site visits, business casual with modest dress covering shoulders and knees is recommended. Traditional Saudi hospitality will be extended throughout all events.

Saudi Destinations

Al Ula

Explore AlUla, Saudi Arabia's first UNESCO World Heritage Site, nestled in the northwest desert. Marvel at ancient tombs from 7,000 years of civilization and stunning rock formations like the 52-meter Elephant Rock.

Al Ahsa

One of the world’s largest natural oases and a UNESCO World Heritage Site. Home to lush date palm groves, natural springs, and centuries of heritage, it offers a peaceful escape rich with culture and beauty.

Taif

Known as the City of Roses, Taif is famed for its fragrant roses and perfume factories. As Saudi's summer retreat, it offers a cool escape with highlights like the Souq Okaz festival and the Crown Prince Camel Festival in August.

Aseer

Aseer, the cultural heart of Saudi, offers diverse attractions in Abha. Explore Shada Palace, Abha Dam Lake, and Abha Palace Theme Park. Hike Aseer National Park near Souda Mountain and visit Waterfall Park and Abu Kheyal Park.

Diriyah

In Diriyah, you will be introduced to a unique dimension of entertainment at the heart of a historical city established in 1446 AD. It takes you back to the ancient history of Saudi Arabia through its old streets, heritage landmarks, and natural surroundings.

Hail

Nestled between Mount Shammer to the north and Mount Salma to the south, the city of Hail was once the capital of the Arabian Desert. In fact, Hail sits on the edge of Al Nafud Desert, and no trip to this city would be complete without a visit to these majestic red sands.

The Red Sea

An archipelago of pristine beaches, dormant volcanos, sweeping desert dunes, mountain canyons, historical cultural sites and 90 pristine islands dotting the Red Sea.